A group of students finish the Hike to the Cross on Pepperdine’s campus for a photoshoot promoting the “For Greater Purpose” brand campaign; the date is unknown. Michael Friel said IMC was intentional with the photos they chose to promote the campaign. Photo courtesy of Michael Friel Social media posts appeared and flyers covered campus, all carrying the same phrase — “For … [Read more...] about A Campaign Built on Calling: Inside Pepperdine’s ‘For Greater Purpose’
Life & Arts
Armenian Students Bond Over Homemade Food
Seniors Elen Akopyan (left) and Kristina Urfalyan (right) pose for a photo at their George Page Apartment on March 26. Urfalyan taught Akopyan her Manti recipe. Photo by Melissa HoustonAt a dorm room tucked into the northwest corner of Pepperdine’s George Page Apartments, students step into a slice of home.Senior Kristina Urfalyan grew up cooking traditional Armenian … [Read more...] about Armenian Students Bond Over Homemade Food
Through the Generations: Blue and Orange Runs in the Family
Hung Le, senior vice chancellor for Alumni Affairs, kneels in the front row (center) with a group of alumni in Heidelberg, Germany, during the Heidelberg Travel Experience July 2024. Le said he stays in touch with so many alumni because he wants to remain connected. Photo courtesy of Hung Le Editor's Note: Life & Arts Editor Alicia Dofelmier’s mom, Irma Dofelmier, … [Read more...] about Through the Generations: Blue and Orange Runs in the Family
First-Years Reflect on a Year of Friendship, Growth and New Beginnings
First-year Victoria Garcia and WAVES WORSHIP smile at their October songwriting retreat in Big Bear. As one of the youngest members of the group, Garcia said she’s grateful for the mentors she can look up to. Photo courtesy of Victoria GarciaCollege can be an unfamiliar and intimidating experience, especially when it requires moving away from family and friends. For many … [Read more...] about First-Years Reflect on a Year of Friendship, Growth and New Beginnings
15 Minutes to 40+ Minutes: Pokémon YouTube Landscape Evolves to Enormous Subsection
"Pokémon Blue" plays on a TV Feb. 27, 2024. The "Pokémon" series recently celebrated its 30th anniversary. Photo by Tony Gleason For 30 years now, fans have been catching ‘em all in the “Pokémon” series of video games. For the fans who wanted more though, they’ve had Pokémon YouTube to create content, which — just like the Pokémon themselves — has evolved. Multiple “Pokémon” … [Read more...] about 15 Minutes to 40+ Minutes: Pokémon YouTube Landscape Evolves to Enormous Subsection