social branding

Art by Peau PorotesanoThree years ago, overenthusiastic volunteers in neon orange screamed, “Welcome to Pepperdine!” as my polite father smiled awkwardly in the car rental that was 80 bucks cheaper but not nearly spacious enough for a family of five. The sea of orange is a shade so striking that lawmakers in the 1970s reserved it exclusively for prisoners. I … [Read more...] about Don’t Worry, I wasn’t Thrilled About NSO Either