What does this article have in common with Instagram, Facebook, TikTok, X (formerly known as Twitter) and Snapchat?It’s competing for your attention.“On social media, attention is everything,” Public Relations Professor Klive Oh said.When it comes to health and wellness content on social media, Oh said the tactics to gain your attention are advanced. … [Read more...] about “Somewhere in the Middle”: Students Consider Social Media’s Impact on Their Health and Wellness
Student Content Creators Speak Out On The Clock Takeover
An iPhone stands on the table with the TikTok app pulled up on the screen. Surrounding the phone are laughing and music emojis that represent the TikTok platform’s culture. Art by Timothy GayTikTok surpassed Google as the most popular website of this past year, according to Cloudfare. Student TikTokers with large followings said the platform’s dominance in … [Read more...] about Student Content Creators Speak Out On The Clock Takeover
Opinion: Keep Your Comments to Yourself
Art by Vivian Hsia Watch the Graphic publish a story of marginalized groups on campus who raise concerns about diversity at Pepperdine — and leave it up to a select few alumni from decades ago or parents of current students, to comment and paint Pepperdine as being a “great school” and suggest that students “stop complaining.” During the … [Read more...] about Opinion: Keep Your Comments to Yourself
Social Media Distributes Information and Reactions Regarding Partial Campus Reopening
Screenshot by Makena Huey Social media is at the forefront following Pepperdine’s Tuesday, Feb. 23 announcement of a partial campus reopening. Members of the Pepperdine community utilize the various platforms to distribute information and share reactions, continuing to build community virtually even as they are able to return to the Malibu campus. Due to improved COVID-19 … [Read more...] about Social Media Distributes Information and Reactions Regarding Partial Campus Reopening
Staff Editorial: Hey Pepperdine, Communication is More than Social Media Posts
Art by Madeline Duvall Pepperdine is known for its Instagram-worthy views and photo opportunities, not leaving any wonder as to why the University's @pepperdine accounts stay an active resource for community members. Students, however, find Pepperdine's social media pages confusing as the account shifts from sunset photos to important notices and back again. In the era of … [Read more...] about Staff Editorial: Hey Pepperdine, Communication is More than Social Media Posts
