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Efficient energy becomes reality

April 1, 2010 by Pepperdine Graphic

When it comes to efficient use of energy more and more start-up companies are scrambling to find the solution. The key is to find a way to produce this energy with no emissions at a low cost and with ease of access to consumers— easier said than done. However one company is emerging as a leader in this race so far.

The product is called the Bloom Box. It is a box that can produce a startling amount of energy for its size with no emissions. It is a new type of high-efficiency fuel cell technology originally developed for NASA by a man named K.R. Sridhar.

The power of the Bloom Box technology is apparent in its size. A stack of fuel cells the size of a box of Pop Tarts can power an entire American home. There’s no wonder why this technology has attracted investors including the man whose initial investment made Google into a reality. Yet some are skeptical that this fuel cell technology can truly take off. Fuel cells have been around for decades and we have yet to see a widely accepted practical application for consumers.

Skepticism aside some of the largest corporations in the world have purchased Bloom Boxes to power their large offices and campuses partly because the cost is cut in half by the government subsidies for sustainable energy. Google eBay and FedEx are all using Bloom Boxes to supply some of the energy needed to run their operations. The energy is exponentially more efficient not to mention more space-saving than solar panels. They also allow the owners to stay “off the grid depending on their energy needs, which means they do not receive electricity from wired power plants.

Bloom Boxes may be in every home and business in America in a few years, or they may never be heard of again except as an investment gone wrong. The competing Silicon Valley start-ups are working just as hard to find the solution to our energy needs. Bloom may crush the competition or find out that they are just one of a handful of great ideas.

Filed Under: Perspectives

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