Deinfluencing is the antithesis of influencer culture — deinfluencers encourage people to reduce consumption of products hyped on social media, according to CNN. In 2023, online content creators started the deinfleuncing trend to counter the impact influencer marketing has on spending habits. Instead of pushing products, deinfluencing content dissuades consumers from … [Read more...] about Deinfluencing Trend Counters Consumerism
Wangari Njathi
Pepperdine Mourns Loss of Senior Alec Kesheshian
Pepperdine University is mourning the loss of Seaver College senior Alec Kesheshian. Kesheshian was from Los Angeles and was pursuing a bachelor’s degree in Advertising, according to a University press release. Kesheshian died Jan. 30, according to the press release. He was involved in a car crash on Jan. 25, when a driver ran a red light and collided with … [Read more...] about Pepperdine Mourns Loss of Senior Alec Kesheshian